產品策略及市場研究主任/副理(商務分析相關工作) Product Strategy and Market Research Supervisor/Assistant Manager
英屬維京群島商太古可口可樂(股)公司台灣分公司
職缺描述
This is what our career challenges look like: not doing things the right way, always, but to be problem solvers and guide others, so that they can develop as leaders who drive our business to great benefits.
Fuel your ambition at Swire Coca-Cola. Give your aspirations a focus, and we’ll invest in you, so we can all find success – together.
Support the Development of Product Strategy to Achieve Revenue Growth Management (RGM) Goals
* Analyze industry and competitor trends in packaging and pricing to identify opportunities and develop the annual product strategy for key categories.
* Collaborate with cross-functional teams to design and deliver compelling customer selling stories for new packaging initiatives.
Analyze and Consolidate Insights to Enable Data-Driven Decision-Making
* Prepare the Nielsen RMS Monthly Market Share Tracking Report, highlighting key insights and trends for senior management and the sales team.
* Regularly update key business metrics, including Nielsen RMS and monthly scorecards, to ensure stakeholders are informed.
* Consolidate and extract actionable commercial insights from market research and shopper data (e.g., PITA and shopper studies).
Lead Market Research Projects to Identify Business Opportunities
* Leverage expertise in qualitative and quantitative research methods, statistics, and analytical tools to provide timely insights for decision-making.
* Collaborate with research vendors to ensure a thorough understanding of project objectives and effective implementation of established research protocols.
Support Investment Evaluations to Justify Profitability
* Provide initial 1-3 year volume projections and high-level financial simulations for evaluating major production line investments.
Contribute to Annual Business Planning to Align Organizational Objectives
* Facilitate the annual business planning by providing critical market insights and strategic recommendations.
職缺需求
Must have strong numerical proficiency
High proficiency in analytical thinking and skill
Strong cross-function collaboration skills
Proven ability to effectively & efficiently work in a team environment
Proficiency in Microsoft PowerPoint and Excel is required; familiarity with Power BI is a plus
Ability to perform under pressure when necessary
Highly adaptable to new ideas and approaches
職缺狀態描述
出差外派
不需出差
上班時段
日班
遠端工作
現場
上班地點
桃園市桃園區興邦路46號 (龜山工業區)
休假制度
符合勞基法
可到職日
1個月以內
招募人數
1人
股票與獎金
無
工作經歷
3-5年
學歷要求
大學或同等學歷以上
科系要求
數據統計、企業管理、會計
語言要求
薪資待遇補充說明
固定或變動薪資因個人資歷或績效而異
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英屬維京群島商太古可口可樂(股)公司台灣分公司
太古是一個高度多元化的環球集團，迄今營商逾200年，旗下核心業務多設於亞太區，業務跨越全球並覆蓋不同範疇。五個核心行業包含地產、飲料、航空、海洋服務、貿易及實業和醫療保健。英屬維京群島商太古可口可樂股份有限公司為太古集團(Swire Group)亞太區五大事業體之一，我們是可口可樂公司全球銷量第五大的裝瓶夥伴， 於大中華地區、柬埔寨、越南和美國中西部廣泛地區擁有生產、推廣及經銷可口可樂公司產品的專營權，為8.82億專營區域人口生產怡神暢快的飲料，並與可口可樂公司緊密合作，共同進行品牌發展及市場推廣工作，我們為顧客提供優質的產品和服務，同時謹慎考慮社區的需要，並致力減低業務對環境造成的影響。我們......
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